Back in 2003 Today Tonight aired a story on Sandy and Dymphna when they first launched Wildly Wealthy Women. At the time Sandy was beginning to tap into the flow of prosperity and Dymphna was already a successful property investor with a multi-million dollar property portfolio.
Using the 'no money down' strategies Dymphna teaches, Sandy was able to put under contract over a million dollars of real estate. As you can imagine, she was very excited at the prospect of being able to purchase Real Estate using none of her own money and she conveyed this excitement in what she'd done when interviewed by TT. However when the story went to air, it seemed as though Sandy was already a millionaire.
When promoting WWW on the internet, at live presentations and other avenues, including her book published back in 2004, at no time did Sandy say she was a millionaire (although she is one now). Back in 2003 the whole point of having 2 very different women running WWW was to showcase the difference between their situations and what they and others in similar situations could acheive. One who already had made it and one who has mastered the mindset and wasn't yet what people call a millionaire but was definately on the path to true prosperity. Everyone who joined WWW understood this and loved the program and benefited enormously (see the Success Stories page link to the left).
Both Sandy and Dymphna (today they are both millionaires!) have continued to practice what they teach and experience greater and greater success as have the women around the world they have assisted.
It is a great lesson in media relationships and how the media may interpret and edit a story for sensationalism rather than true understanding of the message which was intended to be conveyed.
Of course WWW have already apologised if anything said back in 2003 came across the wrong way and have since been very vigilant in making sure what they say, what is printed and what they actually mean are one and the same.
Sharing beliefs too enthusiastically can contribute to comments taken out of context as was the case with Dymphna's statement that "any women could become a millionaire in a year if she really wanted to".Whilst some women did become millionaires during the 9 month WWW program, it would have been more accurate to state "Whilst women could become millionaires it is reasonable to assume many women may not" (at the time of the TT interview, this was clearly stated on the FAQ page of the WWW website).
Although Sandy and Dymphna's involvement with the whole incident ended years ago, Today Tonight and the ACCC have been fighting it out amongst themselves for years about what can and can't be said and fact checking and endorsing products etc. etc. It's finally (6 years later) come to an end - at long last!
This has reinforced my belief that media reporting may not be completely accurate and factual.Interviews are edited and contextual integrity alters with the result of the story being distorted and not being a true interpretation of the interviewee’s comments or story.
I personally have experienced inaccuracies being reported as a result of an interview and even on contacting the interviewer to clarify the accuracy of the details, their interpretation was still printed. It is my opinion that the media often has little or no regard for the consequences which may result from their reporting on an individual or their business in this manner.
Having said that, both Sandy and Dymphna have also had dozens and dozens of fabulous media interviews and greatly appreciate the support of those journalists that continue to portray an accurate story of their success.